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Art Marketing course for artists

The complete art marketing curriculum for artists who want to sell online

Artist's Launch Academy is an online art marketing course built exclusively for visual artists.

 

Artist's Launch Academy is the first complete, step-by-step marketing education that takes you from making art to running a real art business.

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The art marketing academy has three parts: a full orientation, a four-module core curriculum covering marketing foundations, SEO for artists, research, and launching your website and upon graduation you will have access to the ongoing microlabs for specific situations.

 

No prior marketing experience is needed, and every term is defined before you're asked to use it.

Format

Online and Self Paced with Quizzes

Length

6-12 Months with 10 hours per week

Tuition

$1,497

Orientation: how the art marketing course works

How the lessons work, how to take notes, how to use your workbook as a lab notebook, how to set your pace, and how to meet the guide artist you'll follow through every module.

Purchase Your Workbook

The workbook is separate from the tuition of the academy, and will be your companion and your business planner throughout the academy. There are three versions: Digital, Paper cover and Hand designed Hard cover 

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I make every single hardcover workbook by hand starting from cloth and embroidering the label onto the cloth all the way to punching all the holes, printing every paper and creating the workbook in my home.

The core curriculum

The 4 core modules: what you learn to market and sell your art

The core curriculum is four modules taken in order. The first two teach the theory of art marketing and SEO for artists; the last two are hands-on, where you research your business and build a live website with a shop, blog, and email marketing.

Beyond the core

Microlabs: focused labs for specific art business situations

Microlabs are focused 90-minute labs that each solve one specific art business problem. They go deeper than the core curriculum and are released after launch, turning what you built into repeatable, scalable growth.

In Development

For example: a Selling at Art Markets series covers applications, setting up your booth, drawing collectors in, and following up afterward. More labs tackle quarterly planning, advanced SEO, and real-time campaign execution.

Selling at Art Markets

Goal Setting & Planning

Advanced SEO

Advanced Marketing Campaigns

FAQ about learning art marketing

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Your first day starts now

Start learning how to sell your art

Enroll in Artist's Launch Academy, order your workbook, and begin the curriculum at a pace that fits your real life. That starts with orientation.

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